#285 Matt Reynolds | Make a Million in the Gym - Elite FTS

In this 285th podcast episode of Dave Tate's Table Talk, Matt Reynolds takes a seat.

Matt Reynolds is on a mission to help strength coaches and personal trainers turn in the keys to the gym and reclaim their lives by embracing an online coaching business model.

With 25 years of experience competing at a high level in strength sports and coaching barbell-based strength and conditioning, Matt transitioned from the classroom to the world of business ownership in 2008 when he founded STRONG Gym in Springfield, MO. Matt honed his business and customer service acumen, and STRONG quickly became one of the strongest and largest strength gyms in the country.

Matt sold STRONG Gym in 2015 to turn his attention to the broader audience of online coaching and has since helped grow Barbell Logic into one of the largest online strength and nutrition coaching companies in the world.

Needing to better serve their clients and coaches with superior service compared to what third-party applications could offer, Barbell Logic developed its own proprietary platform to manage an online coaching business, TurnKey Coach. Today, Matt’s focus is on redefining traditional personal training by creating connections in the online space to give anyone with smartphone access to a personal, professional strength and nutrition coach, forging opportunities for the world to experience a life improved by strength.

Barbell Logic

Barbell Logic's IG

WATCH/LISTEN TO THE SHOW

YouTube

elitefts Limited Edition Apparel: https://www.elitefts.com/shop/apparel/limited-edition.html

Support and help the Podcast grow by Joining The Crew: https://www.elitefts.com/join-the-crew

Note: The best all-around training bands ever: https://www.elitefts.com/shop/bands.html

In this 285th podcast episode of Dave Tate's Table Talk, Matt Reynolds takes a seat.

Matt Reynolds is on a mission to help strength coaches and personal trainers turn in the keys to the gym and reclaim their life by embracing an online coaching business model.

With 25 years of experience competing at a high level in strength sports and coaching barbell-based strength and conditioning, Matt transitioned from the classroom to the world of business ownership in 2008 when he founded STRONG Gym in Springfield, MO. Matt honed his business and customer service acumen, and STRONG quickly became one of the strongest and largest strength gyms in the country.

Matt sold STRONG Gym in 2015 to turn his attention to the broader audience of online coaching and has since helped grow Barbell Logic into one of the largest online strength and nutrition coaching companies in the world.

Needing to better serve their clients and coaches with superior service compared to what third-party applications could offer, Barbell Logic developed its own proprietary platform to manage an online coaching business, TurnKey Coach. Today, Matt’s focus is on redefining traditional personal training by creating connections in the online space to give anyone with smartphone access to a personal, professional strength and nutrition coach, forging opportunities for the world to experience a life improved by strength.

Barbell Logic: https://barbell-logic.com/
Barbell Logic's IG: https://www.instagram.com/barbell_logic

ABOUT THE HOST

Dave Tate is the founder and co-owner of elitefts.com. He is the author of twenty books and has logged more than 40,000 hours of training and consulting. Dave is married to elitefts co-owner Traci Arnold-Tate, and they reside in London, Ohio, with their two sons. Personal Credo: Live, Learn, Pass on™.

Dave's IG: https://www.instagram.com/underthebar/?hl=en

SPONSORS

Marek Health

A telehealth platform specializing in hormone optimization and preventative medicine. Offers self-service labs and guided optimization with competitive pricing.

Save 10% on your first order with code TABLETALK.

Visit Marek Health today: https://marekhealth.com/tabletalk

LMNT

A zero-sugar, naturally-formulated electrolyte drink mix suited for athletes and those on hydration-focused diets.

Receive a free 8-flavor sample pack with any purchase. https://partners.drinklmnt.com/free-gift-with-purchase?utm_campaign=agwp&rfsn=6760586.28b9b1e&utm_medium=sponsor&utm_source=tabletalk&utm_content=&utm_term=

RP Hypertrophy App

An advanced training app designed for maximum muscle growth. Early access pricing starts at $24.99.

Visit the provided link for more details and discounts. https://go.rpstrength.com/hypertrophy-app/

CODE: TABLE TALK

sleepme

Invest in better sleep and improved life quality with Chilipad’s bed cooling systems and mattress toppers.

Save up to $315 plus free shipping with code TABLETALK.

Visit sleepme: https://sleep.me/TABLETALK

1st Detachment

1st Detachment

Field Rations is a workout supplement designed to enhance performance and recovery.

Use code TABLETALK for a 10% discount on your first purchase at 1stDetachment.com.

Vist 1D: https://1stdetachment.com/?sca_ref=3163134.5GUtwKKhG9

elitefts

Offers a wide range of gym equipment and apparel.

Support the show: https://www.elitefts.com/content/table-talk/

Save 10% with code TABLETALK.

CODE: TABLETALK

All profits support Dave Tate's Table Talk Podcast.

SUPPORT THE SHOW

Support and help the Podcast grow by Joining The Crew: https://www.elitefts.com/join-the-crew

All profits from elitefts Limited Edition Apparel, Table Talk Coffee, and
Team elitefts Workouts, Programs, and Training eBooks support Dave Tate's Table Talk Podcast. Shop these elitefts items: https://www.elitefts.com/content/table-talk/

elitefts Shop: https://www.elitefts.com/

elitefts IG: https://www.instagram.com/elitefts/

0:00 - Introduction and Early Powerlifting
8:10 - Influences from T-Nation and Westside Training
19:05 - Balancing Training with Coaching Career
22:05 - Building Strong Gym
36:00 - Transition to Online Coaching
40:20 - Building Barbell Logic
45:10 - Online Coaching Benefits and Technology
56:30 - Evolution of Online Coaching
59:10 - Personalized Programming
1:02:45 - Scaling Online Coaching
1:15:20 - Teaching and Coaching Lessons
1:22:30 - Future of Barbell Logic
1:40:00 - Financial Education
1:48:20 - Leadership and Team Building
1:52:30 - Managing Chaos
2:04:00 - Future of Strength Training and AI
2:12:00 - Advice for Entrepreneurs
2:16:00 - Industry Challenges
2:28:00 - Closing Remarks and Gratitude

YouTube Video M3WJjX9TgN0

ABOUT THE HOST

In a three-decade Strength & Conditioning career, Dave 'Under The Bar' Tate dedicated 40,000+ hours to training and consulting. Beyond the gym, he's a prolific speaker, authoring 20 books and contributing 2000+ articles to magazines and esteemed websites.

As a powerhouse powerlifter (1983-2004), Dave achieved elite rankings. Beyond professional success, he shares life with Traci Arnold-Tate, elitefts co-founder, in London, Ohio, raising their two sons.

Dave's community commitment shines in his credo: Live, Learn, Pass on™ – a legacy of knowledge and inspiration shared with the strength and conditioning world.

Dave's IG