Rustproofing the Iron Warrior
Aging is inevitable. What are some ways to manage its unforgiving cycle?
NYSC Undercover: The PubMed Warrior vs. the Experienced Guy
The average person will look at a huge, ripped guy and assume that he knows a lot.
Under The Bar: Randomness
Sales suck, workload is high and it’s hot and humid outside. Stress? What do you think?
The 10,000 Hour Phenomena: If You Want More, Be More!
Ten thousand hours. According to Malcolm Gladwell in his book, Outliers, that’s how much time industry leaders have committed to their chosen vocation.
How to Open a Warehouse Gym, Part 2
In part one of “How to Open a Warehouse Gym,” you learned of my struggles as a student of fitness, a personal trainer, and an employee of a mega-sized “health club,” where most worthy trainers are treated like cogs in the big malfunctioning machine of the fake fitness facade.
Six Strategies for Surviving Tough Economic Times as a Personal Trainer
Some personal training businesses are struggling mightily right now, but others are thriving. Why? What’s the difference between the two?
How Henry Ford Wrecked Your Gym
When Henry Ford invented the automobile, it nearly bankrupted him—more than once. It’s a popular story, a testament to perseverance and belief in oneself. It’s quoted by business gurus and fans of Americana. It’s retold to aspiring entrepreneurs and turned into near poetry by the self-help industry.
Recession Strategies for Fitness Trainers
Two shoe salesmen from competing companies were assigned by their firms to sell shoes in the middle of the jungle in Africa.
Are you playing with a full deck?
Here is a question I was just asked on the Q and A. I do not watch or read the news in regards to political issues so my answer is based solely on the issues I deal with on a day to day basis with no BS or political agenda. It is what it is…
How to Run a Successful Gym During the Recession, Part I
The goal of this series is to give aspiring strength coaches and fitness professionals the optimism and tools required to get things rolling quickly, easily, and without a loan or business partners.