Five Simple Tips for Endless Personal Training Referrals

Five Simple Tips for Endless Personal Training Referrals

Jim Labadie
Referrals are the lifeblood of any business. This is particularly true for personal trainers. However, just turning your clients into “walking, talking billboards” isn’t enough to create an endless stream of referrals. You need to do something more. It’s very simple…
Project Management: The Future of Personal Training?

Project Management: The Future of Personal Training?

Alwyn Cosgrove
Let's throw an idea around… We are both personal trainers. Both of us charge $100 per session. We are hired by two identical twin females who want to drop 20 lbs of fat.
Quantity Versus Quality

Quantity Versus Quality

Alwyn Cosgrove
Again, you pay for the program—the information—not how many pages it is spread out over. But apparently that's not how some people think.
Corporate Strength—Knowledge Management

Corporate Strength—Knowledge Management

Jim "Smitty" Smith
But you know what? The seriousness of the situation is your fault. Not because you were messing around with his girlfriend at the time, but because you did not prepare yourself and your business to accommodate the impact of this type of situation.
Opening Your Athletic Training Facility An EliteFTS Roundtable Discussion

Opening Your Athletic Training Facility An EliteFTS Roundtable Discussion

Alwyn Cosgrove
There have been many questions about opening a training facility for athletes. Our group of athletic specialists chimed in and gave us some tips on how to get this done.
13 Sales “Basics” for Fitness Professionals

13 Sales “Basics” for Fitness Professionals

Jim Labadie
Every successful fitness professional is a proficient salesperson. And by “successful” I mean those who aren’t forced to find another career because of their lack of business skills or desire to improve them. Here are 13 sales “basics” to improve your ability to sell your services.
A Visit to Defranco’s

A Visit to Defranco’s

The Doorman
Like everyone else who peruses Elitefts.com on a daily – hell, let’s call it hourly – basis, I’ve turned into something of a fan of the site’s incredibly eclectic cast of characters: guys just like me, only significantly stronger, who’ve dedicated their lives to hoisting more iron than anyone else in the gym.
Under the Bar: Feedback

Under the Bar: Feedback

Dave Tate
One of the first things I learned to appreciate was feedback in the weight room.