How High Would You Go? A Better Way to Figure Out What You Actually Value
A simple thought experiment with a plank reveals more about your values, your training, and your life than any goal-setting framework ever will.
Analysis of the Westside Barbell Training Method and Culture
"It was a Brotherhood yet not a friendship like you were there to get each other better one thing one thing only and if if the person didn't want to be a part of that get the fuck out".
The Poly-Athlete Blueprint: 5 Surprising Lessons from Jujimufu and Dave Tate
"I'm a poly athlete, I do everything, not all year round. Usually, I layer things seasonally, in the right time period, and I periodize them correctly in blocks."
The Void: Mastering the Mind Under the Bar
"The void" is described as a transformative mental state of freedom and peace where an athlete sheds their daily stressors to become a different, often more aggressive, version of themselves, pushing past physical limits into a space of absolute nothingness.
The Strategic Rise of Legends Gym
"I didn't think I would ever get there, but I committed to it, and if you really go all in and you just commit to something and you really believe in yourself, you can absolutely do it."
Bull, Steel, and Fang on Table Talk: What the American Gladiators Cameras Never Showed
Three elite athletes sat down at the S5 Compound and broke down the American Gladiators reboot on Prime Video, including everything the cameras didn't show.
Beyond the "Single Injury": A Comprehensive Guide to the Five-Bucket System of Chronic Pain
"Adhesion is the most common condition in the muscular skeletal system; an EMG or NCV will catch a nerve that's damaged when it's like 90 to 100% bad, but there's nothing catching it between 0% up to that 80 or 90%."
How to Get the Most Out of Working With Any Coach
Most lifters hire a coach and then immediately get in their own way. Here's the framework that will make every session count.
The Ultimate Guide to Explosive Training: 5 Hardcore Myths Debunked!
Paul Carter argues that because every set accumulates fatigue, which can hinder performance, lifters must mitigate this fatigue by utilizing more extended rest periods to ensure high-threshold motor units are recruited in subsequent sets. He challenges the traditional belief that fatigue is a stimulus for growth, suggesting that straight sets with adequate rest are mechanically superior to intensity techniques, such as drop sets, for maximizing effective reps.
The Generation That Figured It Out: How Growing Up Gen X Built the Way I Train
Gen X didn't have YouTube, apps, or on-demand coaches. We had a bar, a rack, and the stubborn refusal to quit, and that built something most lifters today never find.
The Milk-Chugging Marine: Why Russ Hamilton Bet His Body on the Simple, Brutal Path to the WWE
Strongman champion and professional wrestler Bruss Hamilton details his transformation from a Marine Corps veteran to a title-holding athlete, discussing the "Gallon of Milk a Day" (GOMAD) diet for mass gain, the development of his "Gentleman Barbarian" persona, and the extreme sacrifices he made to secure a WWE tryout.
Eight Training Principles Most Lifters Will Never Apply
Most lifters focus on what to add. The ones who get strong figure out what to cut.
Did You Exchange a Walk-On Part in the War for a Lead Role in a Cage?
A Pink Floyd lyric I used to open seminars in 2018 still stops people cold because most of us already know the answer
The "Meathead" Manifesto: 6 Unconventional Lessons on Performance, Recovery, and the Edge of Sanity
"I wanted to know what it felt like to break a PR one more time."
Beyond the Barbell: 4 Surprising Truths About Strength, Survival, and the Powerlifting Soul
"I knew immediately like I'm not ready to sit back, I'm not ready to be just a gym owner, I'm not ready to be just a coach, I'm not okay with not competing competitively anymore".
The Professionalism Crisis: Why Most Coaches Fail and How to Build an Undeniable Culture
"You learn very quickly that any idiot can get somebody tired, but it takes a skilled, professional coach to get somebody better."
The Paradox of Certainty: Why Veterans Sound Less Confident
Beginners speak in absolutes; veterans talk in probabilities, because the deeper you go, the more you realize how little you know.
The 4:00 AM Standard: How The Spot Athletics is Killing the 'Gig Economy' Gym Model
J.L. details the evolution of The Spot Athletics from a humble 2,000 square-foot start to two 20,000 square-foot facilities, emphasizing how custom EliteFTS equipment, a client-first "family" culture, and salaried coaching positions are pushing the strength and conditioning industry forward.
What You Have Is More Than You Think: A Lesson From Marcus Aurelius and a $1,000 Loan
I didn't get here by having more than everyone else. I got here by understanding what less actually looks like.
Community Over Competition: Iron Sharpens Iron, Even in Business
The lifters and coaches who truly understand the phrase realize that competition doesn't kill community, it sharpens it.
Building a Powerlifting Empire: 5 Counter-Intuitive Lessons from the Origins of EliteFTS
The EliteFTS gym evolved from a simple backyard shed used for sled work in 1998 into a world-class strength facility over the course of two decades of growth and warehouse relocations.
The Puke Paradigm: The Truth About Training 'Till You Crawl Out
"Back then, you weren't training hard unless you crawled out of the gym. You thought you were wasting your time if you didn't see stars, puke in the trash can, or question your life choices on the drive home.
He Who Fears He Will Suffer, Already Suffers Because He Fears
A 760-pound squat, a meet in Toledo, and the moment I learned that fear doesn't wait for the bar to come down.
“I’ll Worry About Health Later”… Until Later Shows Up
Most of us start out thinking strength is everything—until the bill comes due in the form of pain, surgery, or burnout. Here’s how to chase big numbers without letting them take everything from you.
























