Success/Business

If you walked into a gym where plates and dumbbells were scattered everywhere, you likely wouldn’t think twice about leaving your weights on the bar, right?

This is the phase of #hustle and #grind, when the Founders’ wallets are empty but their energy is boundless. It’s as exciting as a roller coaster! But roller coasters aren’t exciting for long.

As human beings, we live through the experiences life teaches us. We then learn from these moments, whether it’s positive or negative. And ultimately, we pass on.

No one ever gets anywhere alone. These are the people that have supported me and paved the road to where I am today.

As a business owner, the path from Founder to Thief is the path to self-actualization.

Just like families constantly struggle to balance the needs of its members, so too does a business endeavor to find the right balance of serving customers, stakeholders, and employees. There are three key things that, when understood, help achieve these goals.

Through my work at my university, I spend a great deal of time developing students and helping mentor them for career direction, particularly in the exercise science related areas. This is the approach I use to help them find the right path.

I invite you to consider simple choices for space arrangement, staff training, and customer service to help you shape your gym for your chosen demographic and make a difference.

One of the most important lessons of my 15-year leadership career came from a man capable of responding to disrespect and condescension with calmness and grace.

What is true in the gym is true in life. Everything is about strength and overcoming adversity.

Taking on a young athlete that didn't fit was a big mistake, but how DeFranco handled the situation led to an explosion in his business. This is the story of how kicking a kid out of his gym was one of the three best decisions he ever made.

In the world of strength training, you often see trust: between training partners, between lifters and their equipment, and between competitors and judges. But not all trust is created equal.