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WATCH: elitefts Fitness Professional Summit — The Four Pillars of Anatomy at 1220

WATCH: elitefts Fitness Professional Summit — The Four Pillars of Anatomy at 1220

Sheena Leedham
Marc Megna's vision for the future of fitness isn't founded on the equipment, the layout design, or even the location of the gym. This is the story of how he opened his facility and built its success.
Credibility or Accountability — What Drives Your Organization's Success?

Credibility or Accountability — What Drives Your Organization's Success?

Michael Speidel
After 15 years of executive leadership riddled with countless mistakes and faulty approaches, I have come to passionately believe that leadership focused on credibility rather than accountability is the more effective approach to take.
WATCH: elitefts Fitness Professional Summit — Megna's University of Richmond and NFL Careers

WATCH: elitefts Fitness Professional Summit — Megna's University of Richmond and NFL Careers

Sheena Leedham
One football play earned him a full tuition scholarship, but making the NFL wasn't quite so easy.
WATCH: elitefts Fitness Professional Summit — Marc Megna's Path to the NFL

WATCH: elitefts Fitness Professional Summit — Marc Megna's Path to the NFL

Sheena Leedham
Megna's accomplishments are many and impressive to all, but his story doesn't start with a silver spoon or generational talent. This is the story of where it all began.
Kids Ruin Everything?

Kids Ruin Everything?

Ken "Skip" Hill
I recently read two statements that I not only disagree strongly with but am qualified to disagree with. Total immersion in a goal isn't the only way to success, and if you believe having a family has to take away from your goals — well, you're wrong.
WATCH: elitefts Fitness Professional Summit — Authenticity Is Your Key to Success

WATCH: elitefts Fitness Professional Summit — Authenticity Is Your Key to Success

Sheena Leedham
DeFranco gives advice on authenticity and how staying true to yourself while running your business will bring both you and your clients more success. It worked for Enzo Amore and Arnold Schwarzenegger.
WATCH: elitefts Fitness Professional Summit — Humanize Your Business

WATCH: elitefts Fitness Professional Summit — Humanize Your Business

Sheena Leedham
Once people know you, the next step is getting them to like you. If you try to make yourself look perfect to accomplish this goal, you're making a big mistake. You need to be vulnerable.
Time Management Strategies by a Busy Fit Chick

Time Management Strategies by a Busy Fit Chick

Alycia Israel
If you don’t make the time to reach your own goals and make strides personally, you will become resentful of the things you let get in the way. You can really do it all — you've just got to do you first.
Know Your Worth: Is It Smart for Trainers to Reduce Price?

Know Your Worth: Is It Smart for Trainers to Reduce Price?

Ken "Skip" Hill
I've heard, "Know your worth" a lot lately, and my response is to say that that statement is absurd and shows that you may not understand business as well as you think you do.
WATCH: Table Talk — How Dave Supported Himself as a Powerlifter Before elitefts

WATCH: Table Talk — How Dave Supported Himself as a Powerlifter Before elitefts

Dave Tate
Before the original Q&A, before the equipment, before the team, what was Dave doing?
WATCH: elitefts Fitness Professional Summit — How Triple H Became DeFranco's Client

WATCH: elitefts Fitness Professional Summit — How Triple H Became DeFranco's Client

Sheena Leedham
Beginning to work with Paul Levesque, better known as WWE star Triple H, was a turning point in DeFranco's career that helped lead to less time in the gym and more time helping other coaches and trainers.
Educate Your Clients for Better Buy-In

Educate Your Clients for Better Buy-In

Jason Brown
It's easy to tell your clients why you're doing what you're doing, but it's much harder to prove to them they'll be rewarded for their efforts. Here are six steps to helping them believe in your methods and the work they're putting in.