Most strength entrepreneurs wear burnout like a badge of honor, but the real flex is building a business that thrives without you.

20+ years in the fitness industry, I've learned a few lessons—here's 10 that should help YOU.

Once you make the shift, you can't undo it. You'll be amazed at how easy it is and how hard it is to reverse.

Treat every internship experience as the gateway to your future career. Establish high standards to follow for starters.

As a woman reading this, you too have had a fair share of doubters. So I want to share some tangible ways to break through the glass ceiling in your life—the barrier to professional advancemen. It can be done.

Lifting your first PR wasn’t the end of training for you. It was hard but it motivated you to get stronger and stronger. The same concept will work for your business through these tumultuous times and I’m here to help share a plan with you today.

THAT is the million-dollar question, right?

At Varsity House Gym, there have been three major contributing factors in continuing to stay above water and keep our team engaged in daily progress.

I recall heading into this year like a proverbial bull in a china shop. I was prepared for a fantastic and productive 2020. It was a sound plan until it was not. So, now what?

Did we create this madness?

Why do you really do it? Let’s try to define your true motivation.

If you're a new business owner, learn BUSINESS so you can keep your hard-earned money in your pocket.

Start with the big movement and work on it with maximum focus. Incorporate assistance work to bring up your weakest links. Do a lot of reps at the most important scenarios in your business.

There are a lot of different leadership qualities that lend themselves to different times and situations. Every leader is different, and there isn't one perfect personality or leadership type. At this time, however, I think there is one leadership quality that is needed most.

From everything we could tell, year two was going to be a great year of advancement, and what we had hoped to be a start to an end of our full-time jobs. But then, life happened: COVID-19, cancer, closure, and more.

It all comes down to three rules. These three pretty much cover everything, and they can be applied anywhere in life: Education, work, family, anything...

Follow this clear plan to reopen your business—whether you're able to do that in a week or six months.

Your kids, spouse, coworkers, and the crappy weather, are not the reasons you are 30 pounds overweight and hate your job. Go ahead and reread the title of this article.

I challenge you to think of this economic shutdown as a forced deload. Is it something that you want? No. Will it completely crush you? Probably not.

The next few months are going to be incredibly difficult for the vast majority of online trainers. Consider me Dr. Phil for a minute as I provide four things that you can do to not find your dumbass in an anxiety-riddled situation when or if something like this happens in the future.

For my wife Julia and me, strength for the general population is the area that we felt we could help and influence the most. The following is a list of helpful points that has aided us in providing successful seminars to our attendees.

In this part, you'll understand how you can start a private or home gym of your own — on a budget. It's not as expensive as you might think.

Believe it or not, it took less than $20,000 to get my gym, THIRST, up and running. It's a little over a year old now, and it's still going strong. Point is, you don't have to be a millionaire to start up your own gym. Here's how I did it with THIRST.

Mature owners understand that what they're really selling is results. Therefore, selling an exercising-only plan is 50 percent of the equation (an incomplete offering). Here's how to add the nutrition component you're missing.