I had the pleasure of hearing Earvin “Magic” Johnson speak at a leadership conference I attended. Magic discussed his experiences in business and basketball and his pervasive passion for winning, regardless of the endeavor, much like elitefts' approach.

What should you say on video, in your blog posts, or in your emails to clients? What if you're helping them through a change? The most important thing is to say SOMETHING. So consider this list an example of “Good, better, best.”

You can publish your own newspaper. You can record your own radio show. You can go live on camera any time you want. You don't just own the means of production — the distribution is FREE! As a gym owner, why aren't you using it?

You don't have to have powers to be a superhero... after all, not all heroes wear capes.

Running a business is a lot like training. There are steps and signs you deal with.... and if you don't have a long-term plan, you're not going to get anywhere. Take action today to create career longevity as a strength coach.

I’ve owned a gym for 13 years, and I've coached for 22. Throughout the years, I learned it’s easier to keep a client than to get a new one.

Dave recognizes that his style can be gruff, fast-paced, and intense.

Start by finding your replacement value: what are others in your industry paid to do the work you’re doing?

My goal is to simply get you started thinking more holistically about your business and executing your dream in a way that might prevent it from becoming a nightmare.

Word-of-mouth advertising, client testimonials, and organic growth are the best ways to grow your gym. But if you just wait for it to happen, you’ll starve to death. Take the process from passive to active by taking control of the conversation.

There are no magic pills, nutrition protocol, or training method that can address the root of the problem and reduce stress. You have to prioritize your life, what is important, what can wait, and what can be eliminated. And a lot of that has to do with your mindset.

In rant fashion, Dave Tate breaks down the components of the famous “Live, Learn, Pass On” philosophy that has shaped his personal journey, as well as the overarching mission of elitefts.

So, how do you re-recruit your veteran staff? The first step is to understand that it isn’t going to be easy. In fact, it is going to require that you swallow your pride and take responsibility not only for omissions and shortfalls on your part but on behalf of your organization.

Too often in our industry, before we’ve even seen the athletes, we talk about what programs we’re going to use and how these programs need to be implemented.

I want to take a moment to address a comment that I recently received related to the pricing of my gym here in Cyprus. I’ve only just now cooled down enough so that I can talk about it and officially address the question.

As a result of decreased enrollment for a few reasons (some projected, some not) and decreased funding from the state, 187 people were out of their jobs this spring, and I was one of them. I have learned some extremely important lessons along the way that I’ll share now, along with where I’m headed.

In this article, I hope to take a step away from talking about strength, conditioning, and box programming. I'd like to touch on some things that will hopefully help you to become a better coach, business owner, and athlete.

The most common phase of entrepreneurship is the Farmer Phase. This is where most entrepreneurs abide—not by choice but because it’s where they get stuck.

Our success at JYT, with this approach, has been demonstrated by our consistent growth year after year in our membership, as well as the wide range of people we are able to help and train.

Honestly, there are so many that I could go on forever. Within my sarcastic tone, I hope the message that comes across is simple.

The powerlifters are coming, and they're bringing their money.

Unfortunately, in our attempt to downsize into a smaller house, hard choices needed to be made, and the home gym that I had spent years putting together had to be left behind in storage. Although this is temporary, I'm not hating it.

If you walked into a gym where plates and dumbbells were scattered everywhere, you likely wouldn’t think twice about leaving your weights on the bar, right?

This is the phase of #hustle and #grind, when the Founders’ wallets are empty but their energy is boundless. It’s as exciting as a roller coaster! But roller coasters aren’t exciting for long.