Ashley Jones breaks down why good periodization goes beyond spreadsheets and textbook models. Use the science to build the framework, then adjust for the athlete, the season, game-day demands, and the realities of coaching a squad.

Most coaches have a toolbox overflowing with certifications, tech, and special exercises, while the basic tools sit untouched on the top shelf.

Better performance starts with the same fundamentals that build a stronger, healthier body. Scott Hayes breaks down how nutrition, blood flow, hormones, hydration, sleep, stress, and recovery can influence sexual health, energy, and performance both in and out of the bedroom.

Most training advice you see online is one player on the field, described as if it were the whole game.

The same lifter who dismissed beat-up guys in his twenties is now selling his own injuries as credentials in his fifties, and both takes are wrong.

University of Toledo Director of Football Strength & Conditioning Evan Barr joins Dave Tate to discuss Olympic lifting for football, movement development, programming, deloading, competition, and what it takes to build stronger athletes and a better strength staff.

Training a young rugby player is about more than getting them stronger for next season. Ashley Jones lays out a long-term approach to youth development, from maturation and movement skills to strength training, recovery, testing, and building the habits that can support a player for years to come.

The rugby off-season is the time to build the strength, power, size, conditioning, and durability needed to perform at the start of the season. Ashley Jones explains how the Conjugate Method can be adapted for rugby players using mechanical, neural, metabolic, and CARE-based training to build athletes who are stronger in contact, faster under fatigue, and more resilient week after week.

Strength is something you can measure. A meet total. A one-rep max. A rep PR at a bodyweight you didn't have last year. It sits on paper. It shows up on a record board. You can prove it.

Evan Barr explains why Olympic lifting still belongs in football when the lifts are coached as tools for force production, coordination, load absorption, and intent instead of treated like a separate sport.

Conditioning games give rugby coaches a smarter way to build fitness without separating training from the demands of the game. These competitive formats develop aerobic and anaerobic capacity, acceleration, support play, defensive organization, tactical awareness, and decision-making under fatigue.

The honest truth about training that most coaches won't admit: it all comes down to the best educated guess for the specific person, on the specific day.

Technology, training tools, and programming methods will continue to evolve, but the fundamentals of athletic development remain the same. Drawing on more than three decades of coaching professional rugby, Ashley Jones explains why mastering basic movement patterns, building strength and power, managing recovery, and holding athletes to high standards will always matter more than chasing the latest trend.

Resistance bands are one of the most versatile and underused tools in strength training. Here's every way to use them, from accommodating resistance on the main lifts to rehab, speed work, and keeping a beat-up body in the game.